DOCVEK
OPen
Client:
Aroha Wine
Branding

Aroha Wine

Client

Aroha Wine

Year

2020

Scope of Work

Branding

Location

Switzerland

Aroha Wine is the exclusive importer of fine New Zealand wines into Switzerland, with a strong emphasis on honouring its heritage. Central to the brand identity is a bespoke symbol, informed by Māori design traditions, which unites the Koru and Pikorua motifs. Together, they embody the values of growth, renewal, and enduring connection, reflecting the establishment of a new company abroad while remaining deeply rooted in its cultural heritage.

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